Wolfgang Schreiber

Autoindustrie: Neuer deutscher Bentley-Chef setzt auf den Superluxus-SUV

July 25, 2014// by Nina Trentmann

"Wir werden das Problem lösen, dass Sie derzeit keinen SUV für mehr als 140.000 Pfund bekommen": Bentleys neuer CEO Wolfgang Dürheimer will den Kundenkreis der britischen Luxusmarke hochexklusiv halten – und dennoch mehr Autos verkaufen. Bis 2018 soll die VW-Tochter auf 15.000 verkaufte Autos im …

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